Why all businesses should use product pictures

Small businesses focused on online success need to keep in mind the importance of quality and consistency for product photos, said Jorge Ortega, community manager at Shopify. He said photos are important for a business presentation. For products, the types of shots, style used and editing should be taken into account when posting online.

June 2, 2021
Read More >>

Social media helps some small businesses

December 2, 2020

While small businesses have been struggling to keep open because of COVID-19, the younger generation has turned to social media to help their personal business thrive. Stephanie Meza, a student at ELAC, did just that.
Meza was laid off in March from her job. She invested $200 in a stencil maker and began a business of custom made decorative tumbler cups. She primarily uses instagram to promote her work.

Read More >>

Elan provides healthy alternatives to the community

BY KALEEN LUU Health conscious patrons at the Root of Life Juicery in Huntington Park can be rest assured the food they buy there has no unnecessary added sugars. Nutritional Science major Maria Pacheco is co-owner alongside her business partner, Robert Valdez. Together, they strive to offer healthier, natural alternatives to the community that are locally sourced and affordable. β€œI wanted to get a staple of our culture. Juicing is…

May 16, 2018
Read More >>